We develop solutions for identity design where the premise is the company's DNA. This means results that stand up well over time. We do not allow ourselves to be steered by the unbridled impulsiveness of superficial trends.
At the same time, we give our design program room for vitality. We take note of changes in consumer tastes and prefer to steer the trends to our benefit in the marketing communications.
This is where the contrast, challenge and opportunity lies.
Variation and friction are our creative fuel, along with respect for the meeting point between people and brand-name goods. In this meeting point, we find the moment of truth where goods and services are shared, exchanged and purchased.