A living lab for the future of convenience

Client

  • PBX
  • Reitan Convenience

Project

Convenience Store Concept

Skills & Services

  • Insight & strategy
  • Concept development
  • Architecture & interior design
  • Retail design & planning
  • Industrial design
  • Pilot & implementation
  • 3D visuals
  • Instore communication
  • Assortment strategies
  • Tender management
  • Packaging design

With the ambition to turn environmental demands into a strategy for growth and innovation, we developed the concept Pressbyrån PBX, a living lab, with the ambition to create “the world’s most sustainable convenience store”. At Pressbyrån PBX, new solutions are constantly tested and evaluated, with the long-term ambition being the step-by-step transfer of successful solutions into main convenience retail networks.