A living lab for the future of convenience
Client
- PBX
- Reitan Convenience
Project
Convenience Store Concept
Skills & Services
- Insight & strategy
- Concept development
- Architecture & interior design
- Retail design & planning
- Industrial design
- Pilot & implementation
- 3D visuals
- Instore communication
- Assortment strategies
- Tender management
- Packaging design
With the ambition to turn environmental demands into a strategy for growth and innovation, we developed the concept Pressbyrån PBX, a living lab, with the ambition to create “the world’s most sustainable convenience store”. At Pressbyrån PBX, new solutions are constantly tested and evaluated, with the long-term ambition being the step-by-step transfer of successful solutions into main convenience retail networks.