Creating a flagship brand experience for Scandinavian products for children

Client

  • Stokke

Project

Flagship and shop-in-shop concepts

Skills & Services

  • Instore communication
  • Concept development
  • Retail design & planning
  • Industrial design
  • 3D visuals

Stokke® occupies a unique position as an innovative brand offering premium products for children, reflecting the pinnacle of Scandinavian design. Reactor developed their new flagship store concept, first launched in Seoul, as a commercial brand manifesto that is scalable and adaptive to fit different markets and format needs.