Re-use pilot

Client

  • Pressbyrån
  • Reitan Convenience

Project

Re-use pilot

Skills & Services

  • Concept development
  • Visual identity
  • Instore communication
  • Copywriting
  • Illustration
  • Packaging design

To increase sustainability in the convenience industry, we joined a pilot project with Stora Enso and &Repeat, testing reusable cups at Pressbyrån stores. We conceptualized the product usage cycle from a customer viewpoint and produced the pilot project’s overall design and communication program.